If you are running a small real estate business with 1-2 transactions a month then you can handle the entire business on your own. But if your real estate business is in a growth stage and is generating more than 30 transactions in a year then handling all tasks on your own would be a tough task. It’s now time to hire a Real Estate Virtual Assistant (VA) to help you with some tasks.
By hiring a VA, you can outsource petty tasks and can focus on major activities of the business. A virtual assistant can help you by taking responsibility for many of your tasks so you can focus on your business. This article will help you to understand how a real estate virtual assistant can help you to grow your business.
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What is a Real Estate Virtual Assistant?
Real estate virtual assistants are independent contractors who provide a variety of administration and business management services. They have huge experience and are experts in this work. You can hire them as per your requirement. They can handle tasks like business operations, cold calling, lead generation, website development, marketing etc.
Hiring a real estate VA can smoothen your work. As VA looks after the major tasks of your real estate business so it becomes easy for you to focus on the actual real estate business.
Services that Real Estate VA can provide
At times it happens that when a real estate agent is hiring a VA, he allocates all tasks or many tasks to a single VA. This is a big mistake. You shall understand that a single VA cannot handle all your work and responsibilities.
So analyze first that you require VA for which services. If you pre-define the tasks of your VA it becomes easy for a VA to know what he is responsible for. A virtual assistant provides a variety of services listed below:-
Marketing
Marketing plays an important role in your business. Without proper marketing, it becomes difficult to grow your real estate business. But marketing requires a lot of time. You can hire a virtual assistant to undertake marketing of your business. VA can help you with the following marketing activities:-
- Sending emails to potential buyers
- Graphic Designing
- Update your website
- Preparing online content
- Advertising for social media
- Analyzing and tracking social media
Managing Daily Operations
Managing the daily operations of a real estate business is a tough task. It’s not easy for everyone to manage multiple projects and meet deadlines. A virtual assistant with experience in the real estate sector can help you to deal with such daily operations. A virtual assistant can perform various tasks which are as under:-
- Data entry
- Listing presentations, co-ordinations and updates
- Collecting feedback from clients
- Managing contracts and agreements.
- Book-Keeping
- Preparing sales and performance reports
- New agent recruitment
Property Research
The real estate industry is quite dependent on the market condition and economic environment. Due to this, you will find frequent price changes in the property market. So proper research is important in the real estate business.
You must be aware of the current properties available, financing rates, market value, population and economic trends. A lot of time is required to do this. Instead of this, a virtual assistant can be hired who would undertake proper research and update you about the same.
Cold Calling
Cold calling is very important to generate leads in the real estate business. Cold calling is the process of randomly calling strangers from the database to enquire if they are interested in real estate services. This helps you to connect to a wider audience and gather relevant leads.
The cold calling process requires a lot of time and can’t be handled alone by you. A virtual assistant can take care of this as they have excellent communication skills. They can handle the process and get you information about potential customers.
Managing the Listings
In the new age, the real estate business doesn’t just run in the offline world but you also need the help of the online world. You can list your properties on a variety of websites and get prospects. But preparing and managing these listings requires too much effort and time.
You can hire a real estate virtual assistant who will take care of this. A virtual assistant will update the listings, enter the data in CRM, and update the data regularly.
What is the Need for Hiring a Real Estate Virtual Assistant?
Let’s understand the reasons behind hiring a real estate virtual assistant.
To Stay Ahead of the Trends
A real estate VA performs a variety of tasks like preparing the newsletter, creating marketing campaigns, updating listings and databases, undertaking property research, utilizing social media to stay in touch with customers etc. To perform all these tasks you will need someone with expertise. A virtual assistant can be helpful for this. So they can be regarded as a great investment to keep updated with market trends.
Increases Productivity
By hiring a real estate virtual assistant you organize your work and be more productive. Daily activities like calling clients, fixing appointments, answering calls, managing listings etc. can be handled by virtual assistants. So you get more time for your main work and thereby increase productivity.
Save Money
A virtual assistant generally works on an hourly basis. So you don’t have to pay them a fixed salary. Apart from that as they are not a permanent employee of your company so you don’t have to bear expenses like insurance, paid leaves, travel allowance etc. In this way, you can hire a skilled person and can reduce the overall cost spent.
Increases Sales Conversion
You may be able to generate leads on your own but that is not sufficient. The leads are of no use if you are unable to close them at the proper time. A real estate business requires speedy lead conversion. You can hire an experienced real estate virtual assistant who can help you in screening leads, taking follow-ups etc. This will ultimately increase the lead conversion of your business.
Increases Work Quality
Real estate virtual assistants carry a variety of skills. Moreover, with the experience they carry, they become experts and can give you good results. And as they are available on a contract you get quality work with less payment.
Conclusion
Hope this article has made you understand how by using real estate virtual assistant services you can grow your business. A real estate VA can help you in a variety of activities and allow you to focus on your main work. This makes you more productive and helps you by freeing up your time.
